Notice nice colors! There are many ways to market your business, and digital platforms are very important.  You must also keep in mind...

Demographics of Your Ideal Customer If you've started cookie business, for example, a great cookie could appeal to almost anyone. If you...

Social Media and Marketing Going back to connecting with your customers, social media is an excellent way to directly engage with them...

I believe it is important to view business as a service. What do you love about what you do? How are you making people's lives easier,...

What makes you different?  How is your business different from all of the other businesses that provide the product or service you...

In the rush of life, we often can forget why we started our businesses.  That reason and passion is the important part of any business. ...